
Ashley Mikal provides impeccably crafted, striking jewellery pieces created from fine gold and unique hand-selected gemstones. All pieces are designed by founder Ashley Williams and handmade in London's historic Hatton Garden.
ASHLEY MIKAL JEWELLERY, LONDON
2021
Website + e-commerce, Art direction, Photography
Ashley Mikal provides impeccably crafted, striking jewellery pieces created from fine gold and unique hand-selected gemstones. All pieces are designed by founder Ashley Williams and handmade in London's historic Hatton Garden.
With the addition of a debut ready-to-wear collection and an ambition to grow the AMJ brand across local and international markets, we were tasked with creating a website with a seamless yet robust e-commerce integration. In ode of Ashley’s personal approach to design, Noble Co. crafted a modern interface with playful accents, app-like features and bespoke photography. The site acts as a platform for Ashley to share her designs, whilst providing clients with an efficient e-commerce experience across desktop and hand-held devices.