Powered by a multifaceted international team of specialists, The Affluence provides high-end travel and concierge services to an elite client base worldwide.
THE AFFLUENCE, LONDON
2019
Identity, Website, Art direction, Bespoke content
Noble Co.’s ongoing collaboration with internationally-renowned travel concierge agency — The Affluence — has seen the studio craft an enduring brand profile for a company with global reach.
We developed and expanded the brand’s visual identity across all print and digital touch points and spearheaded a content strategy for Instagram, Facebook and Linkedin. In ode of improving the site’s user experience, we designed a modern interface, which incorporated a more narrative-led, editorial structure and responsive design.
On social media, our aim was to build meaningful dialogue with the brand’s community which we achieved through the creation of engaging travel and lifestyle content. Using bespoke graphics, one-of-a-kind photography and video content, we crafted compelling ways of storytelling whilst staying true to the brand’s ethos.
Noble Co. currently produces monthly travel and lifestyle-led content on The Affluence website, in addition to managing their social media platforms.
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